A hallmark for Money Smart Week is its diversity of partners and programming. With thousands of unique organizations taking part, the list of target audiences and offerings ranges greatly from kids to seniors and simple money concepts to advanced wealth building strategies. Beyond variety among audiences and topics, Money Smart Week partners are incredibly savvy on reaching consumers through several mediums and platforms. While most events are classroom style, technology is allowing for more online activity including webinars, tele-town halls, mobile app contests and information sharing through social media. In all, the combined effort of the volunteer educators and participating organizations fuels the effectiveness and success of this multi-faceted financial literacy campaign.